Summary Alliance’s prediction for the future is that AI will become so abundant in cold outreach that those methods won’t work in the future. We also think a lot of AI-enabled cold outreach is missing the point: personal sounding emails are great until they all sound personal. So in order to understand how to truly...Read More

We started noticing a pattern in the Health IT space—companies were making critical business decisions with incomplete or outdated data. Sales teams were chasing the wrong leads, product teams were missing market shifts, and overall, businesses were struggling to navigate a rapidly evolving industry without the right insights. It wasn’t that they lacked strategy; they...Read More